Dallas Mavericks Unveil Plans for State-of-the-Art Arena and Entertainment Complex at Former Valley View Mall Site, Relocating from Downtown Dallas
Key keywords: Dallas Mavericks, new Mavs arena, Valley View Mall redevelopment, North Dallas entertainment complex, Mavs leave Downtown Dallas, Mark Cuban sports investment, Dallas commercial revitalization, American Airlines Center transition
The Dallas Mavericks confirmed on Wednesday that the franchise will move its home operations out of downtown Dallas after more than two decades at the American Airlines Center, with plans to build a $3.1 billion mixed-use sports and entertainment district on the site of the shuttered Valley View Mall in North Dallas, near the Galleria Dallas shopping center. The 100-acre site, which has sat largely vacant since the mall closed in 2017, will house a 20,000-seat state-of-the-art arena as its centerpiece, alongside 1 million square feet of retail and restaurant space, a 400-room luxury hotel, 3,000 residential units, 20 acres of public parkland, and a dedicated youth sports complex for local community leagues.
Team owner Mark Cuban noted that the decision to relocate stemmed from multiple longstanding pain points with the downtown arena, including persistent traffic gridlock on game nights, limited parking availability, and the high cost of retrofitting the 23-year-old American Airlines Center to meet modern fan experience and operational needs. He added that over 60% of the team’s season ticket holders reside in North Dallas and surrounding suburbs including Plano, Frisco, and Irving, cutting their average commute time to games by an estimated 45 minutes once the new facility opens, which is targeted for the 2029-2030 NBA season.
The redevelopment project has already received preliminary approval from the Dallas City Council, which approved a package of tax increment financing incentives worth an estimated $150 million to support public infrastructure upgrades at the site, including new road access, public transit connections, and stormwater management systems. City officials project the development will create more than 5,000 temporary construction jobs and 3,000 permanent full-time roles once operational, with the complex expected to host more than 200 events annually beyond NBA games, including major concerts, NCAA tournament matchups, family entertainment shows, and corporate conferences.
While the Mavericks will end their lease at the American Airlines Center once the new arena is complete, franchise representatives noted that the downtown venue will continue to operate as a home for the Dallas Stars NHL team, as well as other large-scale touring events, minimizing the economic impact on downtown Dallas hospitality businesses. The team also plans to retain a small downtown office presence for community outreach initiatives, even after the full relocation of game day operations.
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As a long-time season ticket holder living in Frisco, I could not be happier about this announcement. I spend more time sitting in traffic getting to and from downtown weeknight games than I do actually inside the arena, and the old Valley View site is right off the Dallas North Tollway so it’s going to cut my commute in half. I’m already excited to see the new arena’s fan experience features.
I own a cocktail bar in downtown Dallas just two blocks from the American Airlines Center, and I’m really concerned about what this move will mean for my business. We get 40% of our annual revenue from Mavs game night crowds, and while the Stars will still be there, it’s not the same level of consistent foot traffic. I hope the city will step up with grants or marketing support for downtown hospitality businesses to help us adjust once the Mavs leave.
This is such a win for North Dallas as a whole. The old Valley View Mall has been a blighted, abandoned eyesore for almost 10 years, dragging down property values in the surrounding neighborhoods. This redevelopment is going to bring new life to the area, create thousands of jobs, and give local families a new public space to enjoy even when there’s no basketball game happening.
As a sports business analyst, this move makes perfect sense for the Mavericks long-term. Renovating the American Airlines Center to add the kind of premium seating, tech integration, and connected entertainment offerings that modern sports fans expect would cost well over $1 billion, and they’d still be limited by the small downtown footprint. Building an entirely new custom complex on a large, underused site gives them full control over the fan experience and revenue streams for decades to come.